Specialty Service Line
ARIMA CivicMark™
Beautification + Safety + Wayfinding + Community Pride
Decorative Pavement • Safety • Wayfinding • Community Identity
Transform ordinary pavement into a safer, more recognizable destination.
Custom decorative thermoplastic pavement markings designed to help communities, schools, businesses and public spaces create safer, more welcoming and memorable environments.
Why CivicMark
Placemaking that performs like infrastructure.
Built on proven thermoplastic
CivicMark uses the same durable preformed thermoplastic ARIMA installs on Georgia roadways — reflective, skid-resistant and bonded to the pavement, not painted on top of it.
Safety you can see
High-contrast decorative crossings and corridors raise driver awareness at the exact points where pedestrians and cyclists are most exposed.
Placemaking with a maintenance plan
Unlike murals and street paint, CivicMark holds color and retroreflectivity for years, so beautification does not become a recurring repaint expense.
One contractor, start to finish
Design coordination, surface preparation, traffic control and installation are all self-performed by ARIMA crews.
Beautify
Improve the appearance and character of public spaces.
Activate
Make streets, plazas, campuses and pedestrian areas more inviting.
Direct
Create clear visual wayfinding for pedestrians, cyclists and drivers.
Identify
Showcase city identity, school pride, neighborhood character and community branding.
Protect
Improve visibility, pedestrian awareness and the overall safety of public spaces.
How It Works
From consultation to installed, approved design.
Consultation
We review the site, traffic patterns, pedestrian volumes and the identity you want the space to communicate.
Design
Your logo, seal, mascot or pattern is translated into a MUTCD-aware layout with the right scale, contrast and color set.
Approval
You receive a scaled layout drawing and material specification suitable for council, board or district approval.
Surface Preparation
Pavement is cleaned, repaired and profiled so the thermoplastic bonds correctly and lasts.
Installation
Preformed thermoplastic is heat-fused into the pavement with full traffic control, typically reopening the same day.
Walkthrough
Final inspection, photo documentation and care guidance for your files.
Perfect For
Where CivicMark makes the biggest difference.
Design Possibilities
If it can be drawn, it can be installed.
- Decorative crosswalks and raised crossings
- City seals, logos and wordmarks
- School mascots and campus medallions
- Wayfinding arrows, paths and district markers
- Bike lane graphics and green-lane treatments
- Plaza and courtyard patterned pavement
- Neighborhood and downtown district identity
- Custom artwork and community-designed graphics
CivicMark™ vs. traditional thermoplastic
Traditional Thermoplastic
Regulatory and traffic-control markings — lane lines, stop bars, crosswalks, arrows and legends installed to MUTCD and DOT specification.
Thermoplastic servicesARIMA CivicMark™
The same durable material applied to decorative design, community identity and wayfinding — beautification with a safety benefit.
How preformed thermoplastic worksExamples
CivicMark™ design gallery.
CivicMark FAQ
Questions before you bring it to your board.
What is ARIMA CivicMark?+
CivicMark is ARIMA's decorative pavement marking service line. It uses preformed thermoplastic to install crosswalk patterns, city seals, school branding, wayfinding graphics and public-space designs that are both decorative and functionally safer than plain pavement.
How is CivicMark different from regular thermoplastic markings?+
Standard thermoplastic markings are regulatory and traffic-control markings such as lane lines, stop bars and legends. CivicMark applies the same material to decorative design, community identity and wayfinding, in addition to safety.
How long do decorative thermoplastic markings last?+
Properly installed preformed thermoplastic typically performs for years rather than months, holding color and reflectivity far longer than paint or street murals.
Can you install our city seal, school mascot or logo?+
Yes. Send us artwork or a logo file and we translate it into a scaled pavement layout in the correct colors, then fabricate and install the preformed panels.
Is decorative pavement safe and compliant?+
We design around MUTCD requirements so decorative treatments complement, rather than conflict with, regulatory markings. The material is skid-resistant and can include retroreflective elements.
What does a CivicMark project cost?+
Cost depends on square footage, color count and design complexity. Site evaluations and CivicMark consultations are free, and we provide line-item pricing you can submit for approval.
Request a CivicMark™ consultation.
Send us your site, your artwork and your goals. We will bring layout options, material specifications and pricing you can take to approval.